Peacemaking is Offline: Why Real Change Happens Face to Face
Social media promises connection but delivers outrage. Real economic peacemaking happens in person, through stories that build empathy and relationships that last.
When I joined the Peace Corps and moved to the Dominican Republic, social media became an excellent way to share photos and updates with family and friends. Connection across distance. Windows into different worlds. But somewhere along the way, it transformed into something else entirely. What promised diverse perspectives now delivers echo chambers. What offered connection now manufactures outrage. What claimed to bring us together now tears us apart.
Economic peacemaking cannot happen primarily online. Real change requires face to face encounters, stories that build empathy, relationships that withstand disagreement. The work happens offline, in communities, with real people facing real challenges. This isn't nostalgia for a pre-digital age. It's recognition that the deepest human work resists algorithmic mediation.
The Social Media Trap
Social media promises exposure to diverse perspectives. In practice, it delivers the opposite. Algorithms curate content to maximize engagement, which means feeding us ideas that confirm what we already believe or triggering outrage that keeps us scrolling. We're not encountering genuine diversity. We're immersed in ideas from people who think like us, or bots and artificial intelligence pretending to think like us, rather than engaging diverse perspectives that might actually lead to empathy.
The result? We need more exposure to what we don't know, but social media affirms simple narratives instead. I advise my students to stay off social media entirely or maintain strict guidelines for using it. It can be an effective tool for specific purposes, but if we perceive what's happening in the world or consume our news diet only through social media, we must assume we're misinformed. We're undoubtedly overlooking opportunities for empathy, curiosity, context, and nuance.
This is terrible for our mental health, our perceptions of how others live, and our capacity to process complex information. Undisciplined time on social media doesn't expand our understanding. It contracts it, creating the illusion of knowledge while delivering manipulation designed to maximize profit.
What Gets Lost Online
When we engage primarily through screens, we lose essential elements of human connection:
Body language and tone. Text strips away the subtle signals that help us interpret meaning. Sarcasm reads as hostility. Gentle pushback seems like attack. Genuine questions appear confrontational. We miss the softening effect of facial expressions, the humanizing reality of hesitation and vulnerability.
Spontaneous dialogue. Online exchanges are carefully curated. We craft responses, delete and rewrite, present polished versions of ourselves. In-person conversations force us to think on our feet, to improvise, to say things imperfectly and work through ideas together. That messiness is where real understanding develops.
Shared physical space. Being present with someone in the same room changes everything. We breathe the same air, experience the same temperature, occupy the same moment. That shared reality creates connection that transcends words. It's harder to demonize someone when you're looking them in the eye.
The capacity for empathy. Empathy requires more than knowing facts about someone's situation. It requires feeling some portion of what they feel, imagining their perspective from the inside. That happens most powerfully through direct encounter. Stories told face to face, experiences shared in real time, presence that acknowledges another person's full humanity.
The Power of Story
Economic peacemakers must become storytellers. Not spin doctors manufacturing narratives, but people who facilitate the sharing of genuine human experiences that build bridges across difference.
When I work with organizations on community economic development, I emphasize the importance of hearing stories directly from community members. Not reading reports about them. Not reviewing statistics that describe them. Actually sitting with them, listening to their experiences, understanding their aspirations from their own mouths.
These stories accomplish what policy papers and data presentations cannot. They reveal the human reality behind the numbers. A single mother working two jobs to afford rent while still falling short doesn't become more sympathetic because we explain poverty statistics. She becomes real when we hear her describe choosing between electricity and groceries, when we understand the calculations she makes daily that most of us never face.
Stories also reveal complexity that resists simple narratives. The person experiencing homelessness isn't just "choosing drugs over responsibility" or simply "a victim of circumstance." They're a human being with a history, relationships, aspirations, setbacks, strengths, and struggles. Their story probably includes elements we didn't expect, context we hadn't considered, humanity that refuses categorization.
Building Empathy in Person
I've noticed that my capacity for curiosity and empathy varies dramatically based on my own state. When I'm tired, stressed, worried about finances, not getting enough sleep, or feeling overwhelmed, that muscle of empathy weakens. I become more susceptible to simple narratives. I'm quicker to judge. I have less patience for nuance.
This is why resilient peacemaking requires self care. Not as indulgence, but as necessity. We cannot build empathy in our communities if we've depleted our own capacity for it. We cannot facilitate understanding if we're operating from scarcity mindsets that make us defensive and brittle.
Face to face engagement helps restore that empathy muscle even when we're depleted. There's something about being physically present with another person that bypasses our defenses. Their humanity becomes undeniable. Their dignity demands acknowledgment. The shared space creates shared reality that transforms abstract categories into concrete individuals.
Offline Strategies That Work
So what does offline peacemaking actually look like in practice?
Community listening sessions. Create spaces where people can share their economic realities without judgment. Not focus groups extracting data, but genuine forums for storytelling. Ask open ended questions. Make space for silence. Allow complexity. Don't rush to solutions before fully understanding experiences.
Relationship building before program building. Too many organizations design programs based on assumptions about what communities need, then struggle with participation. Start with relationships. Invest time learning context, history, aspirations. Let programs emerge from those relationships rather than imposing predetermined solutions.
Cross-cultural exchanges. Bring together people from different economic backgrounds, different neighborhoods, different perspectives. Structure encounters that facilitate genuine dialogue rather than debate. Focus on understanding rather than persuading. Create safety for sharing without requiring agreement.
Collaborative problem solving. Work alongside community members rather than doing things for them. Shared labor creates shared investment. The process matters as much as the outcome. Working together builds trust that transcends individual projects.
Regular presence. Show up consistently. Not just when you need something, not only during crises. Sustained presence over time demonstrates genuine commitment. It allows relationships to deepen beyond transactional interactions.
When Online Tools Serve Offline Work
I'm not suggesting we abandon digital tools entirely. They serve important functions when used strategically:
Coordination and logistics. Email, group messaging, and shared calendars help organize in-person gatherings without requiring everyone to be constantly available.
Resource sharing. Digital platforms can distribute information, job postings, training opportunities, and support services efficiently.
Documentation. Recording stories, capturing data, maintaining records helps sustain work over time and communicate impact to stakeholders.
Extending reach. Social media can amplify messages, recruit participants, and raise awareness for offline initiatives.
The key distinction: these tools support face to face work. They don't replace it. Use technology to facilitate in-person connection, not substitute for it. The moment digital tools become the primary mode of engagement, we've lost something essential.
Resisting Outrage Culture
Online spaces reward outrage. Angry posts get more engagement. Controversial takes generate more responses. Nuanced positions get ignored while extreme statements go viral. This creates perverse incentives that undermine peacemaking.
Offline spaces allow different dynamics. We can express strong feelings without performing for an audience. We can disagree without positioning ourselves for maximum impact. We can change our minds without public record of previous positions haunting us.
This doesn't mean avoiding conflict. Peacemaking often requires confronting difficult truths, naming injustice, challenging systems. But we can do this work without feeding the outrage machine that thrives online. We can pursue justice without participating in the spite and bitterness that social media cultivates.
The Empathy Deficit
We face a crisis of empathy in our communities. Not because people are inherently less caring, but because the systems mediating our interactions actively undermine empathy. Algorithms don't profit from understanding. They profit from engagement, which means triggering emotion, usually negative emotion.
Economic peacemaking directly confronts this empathy deficit by creating spaces where empathy can develop naturally. When we hear someone's story in their own voice, when we witness their struggles and aspirations firsthand, when we work alongside them toward shared goals, empathy emerges organically. We don't have to manufacture it or demand it. It grows from genuine encounter.
This is slow work. It doesn't scale easily. It resists the metrics and efficiency demands of institutional funders. But it's the work that actually transforms communities. Programs come and go. Policies change. Funding streams dry up. But relationships and empathy sustain change over time.
Practical Next Steps
If you're convinced that peacemaking is offline work, here's how to start:
Reduce your social media consumption dramatically. Set strict limits. Use it only for specific purposes. Don't let it become your primary window into the world.
Identify opportunities for face to face engagement in your community. Neighborhood meetings, community organizations, church gatherings, volunteer projects. Show up in person.
Practice deep listening. When someone shares their story, resist the urge to immediately problem-solve or share your own experience. Just listen. Ask questions that help them tell their story more fully.
Build relationships before launching programs. Invest months in simply being present, learning context, understanding community dynamics. Let programming emerge from those relationships.
Create spaces for storytelling. Facilitate opportunities for people to share economic realities, aspirations, challenges. Honor those stories rather than immediately converting them into data points.
The Long Game
Economic peacemaking is marathon work, not sprint work. It requires sustained presence, patient relationship building, and willingness to invest time before seeing results. This runs counter to the instant gratification culture that social media cultivates. It demands different rhythms, different expectations, different measures of success.
But this is the work that lasts. Viral campaigns fade. Hot takes get forgotten. But the relationships built through sustained face-to-face engagement endure. The empathy developed through direct encounter persists. The trust earned through consistent presence creates foundation for long term change.
So put down your phone. Step away from the screen. Go meet someone in your community whose economic reality differs from yours. Listen to their story. Build a relationship. Work alongside them toward shared goals. That's where peacemaking happens. That's where transformation begins.
Want to develop skills in storytelling and empathy building? The Peacemaking & Storytelling Certificate through Bakke Graduate University offers training in facilitating the kind of face-to-face encounters that build genuine economic justice.
Dr. Brian Humphreys
Former Peace Corps volunteer with 20+ years facilitating face to face community economic development. Dr. Humphreys trains leaders in storytelling and empathy building for economic justice work.
Learn more →